Macleans heritage
Made in Australia - loved by Australians
Macleans is an iconic Australian brand and we’re very proud of our Aussie heritage.
Since the mid-1950s, when the first tube of Macleans rolled off the production line, we’ve put millions of tubes of toothpaste in the bathrooms of Australians across the nation.
Today, we operate from a headquarters in the heart of Sydney and on this very site, our production team makes Macleans paste to the quality standards that Australians have come to expect over the decades.
And, whilst our look and advertising may have changed over the years (and yes, we too fondly recall the big hair and bigger shoulder pads of our iconic 80s TV ads!), we are still proudly committed to helping Australians achieve superior oral health care.
